January 21, 2022 2:50 pm

2008 Mercedes Benz C63 AMG Is Like Adding Steroids, Gel and Makeup to The C350

Key Terms

EPC = “Earnings Per Click”

CTR = “Click-Thru Ratio”

CTC = “Cut The Check” (coined by Rasheed Wallace)  https://esportsrant.com/

Passion is the essence of successful online content creation. With the advent of Blogger and other easy to use blogging platforms, even the unsavvy computer user is able to put content on the web for others to read and respond to. It’s even more gratifying to be able to make money from communicating your passion to others…and it is so easy to do.

I believe that most readers of this article are at least adept enough to start a blog with Blogger and perhaps even place a Google Contextual Ad in the code. However, there are many other steps to take that can maximize your “blogging” ability to not only reach your audience but to make money from blog visitors.

Using a real example, I will give you a formula that you can easily follow, with little baby steps, that will allow you to start making money with your web content.

My Passion

“You know what I like? Baseball!”

Robert De Niro as Al Capone in “The Untouchables”

I am a fantasy sports junkie. To me, 14-6-8 aren’t just SERPS, they could also be Boris Diaw’s basketball stat line. Now that fantasy basketball season has ended (and I did win my league), I can focus full time on fantasy baseball.

During the course of this article, I am going to create and monetize a blog about one of my fantasy baseball teams ([http://www.fantasybaseballmonster.com]). I will use Blogger as my platform, though I will host the blog myself (and I strongly recommend that you do this as well). I will take you step by step through the creation and monetization process as well as give you my first post. I encourage you to copy my entire process when you create your blog…I think you will be happy with the results.

My Process

First, I set up my account and enter the pertinent FTP information. For this exercise, I will be working with the “Sand Dollar” Blogger template. It isn’t the most aesthetically pleasing of the choices, but it will allow me to place my skyscraper ads down the left side of the page without changing the CSS in the code. Studies have shown that people viewing your website are more likely to notice content located on the left margin of the page (see the Google Eye Tracking Study for more detail). So in order to maximize monetization of my blog, my ads will be placed on the left.

Once I get into the Blogger interface, I click on the “Settings” tab to begin my customization. Many default settings should go unchanged…I will only focus on those that should be altered.

(Basic Tab) Title: Your core keyword(s) should be in your title. “Fantasy Baseball” is mine…hence “Tru Fantasy Warior’s (the name of my team adapted from the Ron Artest rap record label) Fantasy Baseball Blog” is a workable title for SEO purposes.

Description: Needs to contain your secondary keywords. In my case, they would be the members of my fantasy baseball team. I list each name here.

(Publishing Tab)

File Name, URL: The name of your file needs to be “index.shtml” instead of “index.html”. Note that if Blogger is hosting your blog, you can’t do this.

Notify Weblogs.com: Click “Yes”

(Formatting Tab) Show: I tend to favor showing a lot of content on the home page. I would raise the number that’s in the default…how much would depend on the amount of content that will be created.

Post Template: I would tag all my posts with the Technorati tag for “fantasy baseball”. I visit Technorati, click on the “tag” tab, and determine that I need to add the following code into the “Post Template”:

<a target=”_new” rel=”nofollow” href=”http://technorati.com/tag/fantasy+baseball”>fantasy baseball</a>
(Archive Tab): Archive Frequency: Choose “Daily”
Getting Content

I will signup for Google News Alerts for each player on my team. Each day, I will receive an e-mail containing news stories about that player…their actions on the field will drive the postings that I make.

Placing an RSS Feed on the Blog

Placing an RSS feed on the blog will not only provide my readers with relevant content about the targeted subject matter, but it will also aid any search engine optimization efforts.

I’m going to create a simple RSS feed for my blog that will focus on some players on my fantasy baseball squad. Note that this won’t work if Blogger is hosting your blog.

I go to Google News and click on Advanced Search.
I create my search and I see these results.
There are two primary feed types: RSS and Atom. Google News allows you to create either type of feed. I click on the Atom link.
I take the URL of the Atom Feed to Feedburner, a service which enables me to format my feed in a manner that allows me to include it on my blog. I place the feed in the “Burn this feed right this instant” box and follow the steps until my feed is live and I get a new “Feed URL”.
Moving right along, I now need to download some software that will allow me to display the feed on my blog. RSS2HTML is what I use. Note that this software will only work if my webhost supports PHP. Although I’m sure that easy-to- implement ASP solutions exist as well, I haven’t used any of them.
I unzip the downloaded zip file and I see the two necessary files that I need to upload to my webserver: rss2html.php and sample-template.html. I open the latter file (if you don’t have an HTML editor, use “Notepad” on your PC). At the top of the page, I delete everything between the title tags, the h1 tags, and the h2 tags.
I then change the “Table Width” from 100% to 30%. These are purely stylistic changes that I am making. I then save the file and upload both files to the root of my webserver.
I go back into Blogger and I open my template. I scroll down until I see

 

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